The Case of the Missing Beer
[Guest post by DRJ]
Stone Brewing Co. makes beer but it also sells gourmet mustards made with its beer … until recently:
“I thought it was a joke at first, but Greg Koch, CEO of Escondido’s Stone Brewing Co., font of attitudinally challenged beers, assures me it’s not — two of Stone’s gourmet mustards, supposedly made with beer, were not.
The company hired to make Stone Cali-Belgique IPA Cali-Dijon Mustard and Stone Pale Ale Stone Ground Mustard with Chipotle Peppers did not include the beer, Koch said Monday. I had called Stone after being told that the company’s press release, issued last week, was not a promotional stunt. It was an infamous chapter in the annuals of zymurgy.
Koch said Stone supplied full kegs of beer, the kegs came back empty — but not because it was placed in the mustard.”
Keg Party!
Bradley J. Fikes and the Consumerist look into The Case of the Missing Beer in a post Bradley cleverly calls “Stone Brewing Says Supplier Didn’t Cut The Mustard.”
— DRJ
Stone even makes a beer they named after me.
redc1c4 (fb8750) — 7/2/2010 @ 3:59 pmHeh. I’d be super angry if my beer went straight into bellies rather than into the mustard then sold for a profit then into bellies.
Vivian Louise (643333) — 7/2/2010 @ 4:10 pm