[Guest post by DRJ]
Today in Nashville, former Vice President Al Gore kicked off his campaign to reduce greenhouse gas emissions:
“Former Vice President Al Gore on Monday launched a three-year, multimillion-dollar advocacy campaign calling for the U.S. to reduce its greenhouse gas emissions.
The Alliance for Climate Protection’s campaign, dubbed “we,” will combine advertising, online organizing and partnerships with grassroots groups to educate the public about global warming and urge solutions from elected officials.
“We’re trying to get a movement happening to switch public opinion so that our leaders feel, ‘Wow! We really need to make this a top priority issue,’” Alliance CEO Cathy Zoi told The Associated Press.”
Excitement and PR. Wow!
There was also this statement from Al Gore:
“When politicians hear the American people calling loud and clear for change, they’ll listen,” Gore, the former Tennessee senator and 2000 presidential candidate, said in a statement. Gore’s staff did not respond to calls seeking further comment.”
I think Gore kicked off another kind of campaign, too.