I thought the Big Controversy over George Bush’s 2000 “RATS” commercial was nonsense. But a lot of liberals took it Ever So Seriously, and news organizations ran stories implausibly claiming that every single frame of every single campaign commercial is METICULOUSLY PLANNED OUT TO THE NTH DEGREE!!!!
Now we have a Hillary commercial where a kid is wearing pajamas that seem to have the letters “NIG” on them. It’s at :12 here:
As with the Bush commercial controversy, I think the claim is nonsense. Never mind whether you think the letters really say “NIC” — it looks to me like it’s a “G” and the mind fills in what’s missing. I wouldn’t put anything past Hillary, but I think it’s absurd to claim it’s planned out.
But no more absurd than the claim about the Bush commercial. So as a media critic, I think it will be interesting to see how the media handles this.
If it were Obama’s commercial, with a subliminal disparaging remark about Hillary, it would be ignored. But since it’s Hillary’s commercial, and the media are in Obama’s pocket, I’m not so sure.
Here is the Bush 2000 “RATS” commercial, so you remember. Pay attention around :25, when the word “bureaucrats” comes onto the screen, filling the screen with the word “RATS” for a second:
UPDATE: A commenter says these are “GOOD NIGHT” pajamas. Makes sense.