Patterico's Pontifications


Are Watches in Advertising Photos Always Set to the Same Time?

Filed under: General — Patterico @ 10:33 am

The answer is yes — for traditional watches in particular (somewhat less so for digital watches). Check out these Amazon watches for examples.

What do you think the time is, and why?

This New York Times article explains.

13 Responses to “Are Watches in Advertising Photos Always Set to the Same Time?”

  1. I guess the NYT has four layers of editors too:

    “It’s almost like an unwritten rule that everyone understands to photograph a watch a 10:10.”

    Patterico (206df9)

  2. The old standard of 8:20 (or, actually for symmetric purposes, 8:19),
    was apocryphally explained as the time Lincoln was shot at Ford’s Theatre.

    Another Drew (5a0f73)

  3. Does anyone really know what time it is? Does anyone really care?

    Dmac (e30284)

  4. It’s half past a monkey’s ass. In the 3rd grade, that one got me in big trouble. The good Sisters at Blessed Sacrament cared, a lot, and they made sure I knew it. That was over 50 years ago, times change but some memories persist.

    Ropelight (5b609a)

  5. 3.
    25 or 6 to 4?

    And what Chicago song would be apropos to his obamaness?

    madmax333 (0c6cfc)

  6. That’s a tough one, since I stopped listening to them after the second album – maybe “Questions 68?”

    Dmac (e30284)

  7. Saw them in concert at Spectrum in Philly in ’72, I think. Contact high from the smog of ganja. Group that would be good name for the One tm is NWA.

    madmax333 (0c6cfc)

  8. Ropelight, did the nuns call you ‘a bold fresh piece of humanity’ like they did Bill O’Reilly?

    As for Chicago, the songs would be: Hard Habit to Break; Baby what a big surprise; and Where do we go from here.

    eaglewingz08 (c46606)

  9. Without having read any of the previous comments, the clocks/watches will have been set to 10:10. And it’s because the hands look like a smiley face when they are in that position.

    Andy (4278b1)

  10. Ha!
    I used to do some stuff for a big advertiser, and they always wanted us to set our watches to 10 minutes to 2. They liked to be different, apparently. 😉

    MayBee (995268)

  11. Andy’s answer is correct.

    10:10 is the time watches are typically at in ads… because they look slightly like happy faces.

    Juan (4cdfb7)

  12. My knowledge of useless trivia is now complete! 🙂

    The amused Dana (38562b)

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